วันศุกร์ที่ 25 พฤศจิกายน พ.ศ. 2554
Business Proposal: How to Write a General Contractor Business Proposal
Do you need to write a proposal to promote your contractor or remodeling service business to a prospective client? Don't sweat it! It doesn't have to be an intimidating process. The goals for any service business proposal are the same: introduce your organization, highlight your services, describe the costs, and convince the client that you are the right choice for the job. To speed up the proposal writing process, you may want to use pre-designed templates and get ideas from sample proposals.Whether you are describing plumbing services, bidding a construction project, promoting your house painting services, quoting an HVAC installation, pitching your plan for a remodel, or even asking for funding to start up or expand a contractor business, your proposal structure will be similar. Here's the basic structure to follow: introduce yourself, summarize the prospective client's needs, then describe your services and costs, and finally, provide information about your organization, your credentials, and your capabilities.For a contractor business, you will also need to include some detailed information about your services and history that is pertinent to the client's specific project. For example, painting contractors might need to include information about the paints, stains, and equipment they typically use; remodeling contractors may want to include descriptions and photos of similar remodels they have successfully completed; and a general contractor would definitely want to include information about the experience and training of company personnel, safety records, bonding, insurance and so forth.Always keep in mind that the purpose of a proposal is to persuade your potential clients to give you their business. You must prove that you can deliver the services they need. A simple quote or price list can never substitute for a real proposal.Proposals should be targeted to a specific client. This means you need to gather information about your client so that you can present a proposal tailored to that individual client's needs. It's never a good idea to send all prospective clients the same sales letter especially when there are competing bids. Clients are much more likely to accept a proposal tailored just for them.So, let's get back to the order described above. Start your proposal with a Cover Letter and a Title Page. The Cover Letter should deliver a brief personal introduction and contain your company contact information. The Title Page is just what it sounds like: the name of your specific proposal (for example, "Proposal for the Munson Kitchen Remodel", "Proposal to Construct the New Technical Institute Science Building" or "Installation of Your New HVAC System").After this introduction section, add topics that describe the needs of your client. If you are presenting a proposal for a complex project, you may need to write a summary to precede the detail pages. In a proposal for a corporate client, this is normally called an Executive Summary. For a less formal but still complex proposal, it's more often called a Client Summary. In this summary and the following detail pages, you should demonstrate your understanding of the client's requirements, goals, and desires, as well as discussing any restrictions or limitations you are aware of. This section should be all about the client.Next is your chance to advertise yourself. Follow your introduction section and the client section with pages that describe what you are offering. These pages might have general headings like Services Provided, Features, Benefits, and Services Cost Summary, as well as more specific pages that detail the products and/or services you can provide and explain the associated costs.Your specific business will determine the specialized topics and pages you need to include in your proposal.A general contractor might need to include topics like Services Provided, Cost Summary or Estimate, Work Order, Insurance and Bonding Documents to start with. Once you get the basics the topics you include will depend on many factors such as the size and scope of the project and the needs of the client.A plumbing, HVAC or electrical service company might also want pages such as Permits and Licenses, Certifications, Specifications, Standards Compliance.A house painting company or flooring company might include topics for their Materials, Preparation, Products and Warranty.A disaster or accident recovery specialize contractor may use extra topics such as Recovery, Repairs, Disposal and Environmental (for hazardous waste management).A home or office remodel job may require additional topics such as a Statement of Work, Permits and Licenses, Inspection, Certifications, Insurance, Architecture, Renovation, Installation Schedule, Blueprints, and so on.A full-scale construction project may require additional topics such as the Master Plan, Site Planning, Preparation, Location Analysis, Impact Statement, Project Management, Time Line, Community, Subcontracts, Scheduling, Materials, Construction, and so on.If an architectural design needs to be done you might use specialty topics such as Concepts, Blueprints, Architecture, Environmental, Specifications, Alternatives, Special Needs (for designing handicap access) and Samples.A specialty contractor such as a network cabling installer might use extra topics such as an Installation Schedule, Specifications, Equipment, Standards Compliance and Hardware and Software.If you're asking for funding to start a contractor business, you'll want to add pages such as a Competitive Analysis, Industry Trends, Market and Audience, Marketing Plan, Insurance, Liability, Time Line, Funding Request, Services Provided, Products, Company Operations, Balance Sheet, Income Projection, Sources of Funds, Uses of Funds, Personnel, Legal Structure and any other topics required by the lender.In your last proposal section, provide your company details, including pages such as Company History or About Us, Capabilities, Testimonials, Our Clients, or References. Your goal in this section is to convince the prospective client that you can be trusted to deliver the goods and/or services they need and want.Those are the basic steps for organizing and writing your proposal. But you're not quite finished yet. After you have all the information down on the pages, focus on ensuring that your proposal is visually appealing. Incorporate your company logo, use colored page borders, and/or add interesting fonts and custom bullets to introduce color and flair. One note of caution: be sure to match your business style when making these selections.To finalize your proposal, it's essential to proofread and spell-check every page. It's always a good idea to get someone other than the proposal writer to do a final proof, because it's very common to overlook mistakes in your own work.When the proposal is perfect, print it or save it as a PDF file, and then deliver it to the client. The delivery method you should use will depend on your relationship with your potential client. While it's common to email PDF files to clients, a nicely printed, personally signed, and hand-delivered proposal may make more of an impression: it demonstrates that you're willing to make an extra effort for the client.So, to sum up, a contractor proposal can vary widely in content depending on the nature of your business and the project you propose to undertake. Each company's proposal contents will need to be a bit different. But all these proposals will have a similar format and follow a similar structure.You can get a jump-start with pre-designed templates, simple instructions and tons of suggestions for content, by using a proposal kit. In a kit you'll also find many sample contractor business proposals that will give you great ideas and help you quickly create your own successful proposal. [EXTRACT] What you need to write a proposal to promote your contractor or remodeling services company for a potential client? Do not worry about that! It need not be an intimidating process. The objectives of any proposed service businesses are the same: to present to your organization, to highlight their services, describe the costs, and convince the customer that are the right choice for the job. To accelerate the process of proposal writing, you may want to use pre-designed templates and get ideas for sample proposals.Whether describes the plumbing, bidding a construction project, the promotion of painting services home, citing an air conditioning system, releasing his plan for a remodel, or even apply for funding to create or expand a business of the contractor, the structure of your proposal will be similar. This is the basic structure to follow: introduce yourself, a summary of the potential customer needs, then describe their services and costs, and ultimately, provide information about their organization, their credentials and capabilities.For a contractor, you also need to include detailed information on their services and the history that is relevant to specific customer projects. For example, painting contractors may need to include information about paints, stains, and often use equipment, remodeling contractors can include descriptions and photographs of similar renovations have been completed successfully, and finally a general contractor want to include information on the experience and training of company personnel, safety records, securities, insurance and forth.Always to keep in mind that the purpose of a proposal is to convince potential customers to give their business. You must prove it can deliver the services you need. A simple phrase or price list can never replace a real proposal.Proposals should be directed to a specific customer. This means you need to gather information about your client so you can submit a proposal tailored to individual customer needs. It is never a good idea to send all potential customers in the same sales letter, especially when there are offers. Customers are much more likely to accept a proposal tailored just for them.So, back to the order described above. Begin your proposal with a letter and a title page. The letter should provide a brief personal introduction and contain contact information of the company. The cover is what appears: the name of the specific proposal (eg, "Proposal for Munson kitchen remodeling," "proposal to build a new Technical Institute of Building Sciences" or "The installation of new HVAC system"). After this introductory section, add topics that describe the client's needs. If you are submitting a proposal for a complex project, you may need to write a summary of preceding pages detail. In a proposal for a corporate client, this is usually called an Executive Summary. For a formal proposal, but still less complex, it is often called a summary of the client. In this summary and in the following pages detailing, must demonstrate their understanding of customer needs, goals and desires as well as discuss the restrictions or limitations that are aware of. This section should be all about the client.Next is your opportunity to advertise. Follow the introduction section and the section of customers with pages that describe what you are offering. These pages may have general titles such as services, features, benefits, and Summary Cost of Services as well as several specific pages detailing the products and / or services they can offer and explain the associated costs. Determine your specific business specialized topics and pages you need to include in its general contractor proposal.A may be necessary to include such topics as the services provided, summary of costs and budget, the work order, Insurance and Bonding documents to start. Once you get the basics of the topics that will depend on many factors including the size and scope of the project and the needs of the client pipe. a, HVAC or electric utility may also want these pages as permits and licenses, certifications, specifications, standards Compliance.A paint the house or business flooring company can include topics of their materials, preparation, products and Warranty.A disasters or recovery from an accident specialize contractor may use additional topics, such as recovery, repair, removal and the Environment (for hazardous waste management). A work of remodeling your home or office may require other subjects, such as a statement of work, permits and licenses, inspection, certification, insurance, architecture, Rehabilitation, Setup, plans, etc on. A large-scale construction projects may require other subjects such as the Master Plan Site Planning, preparation, location analysis, Impact Statement, Project Management, Time Line, Community, subcontracts, scheduling, materials, construction, etc. on.if an architectural design that can be done using specialized topics such as concepts, plans, architecture, environment, specifications, options, special needs (for the design of disabled access) and the contractor Samples. A special program such as a network cabling installation can use additional topics, such as an installation program, specifications, equipment, compliance, and hardware and software. If you are seeking funds to start a business contractor, you'll want to add pages, as a competitive analysis, industry trends, market and public, Marketing Plan, Insurance, Liability, timeline, funding request, the services, products, operations of the Company Balance Sheet, projected income, sources of funds uses of funds, personnel, legal structure and any other matters required by section lender.In its previous proposal, provide company data, including pages, such as company history or about us, capabilities, testimonials, clients, or referrals. Your objective in this section is to convince potential clients that can be trusted to deliver the goods and / or services they need and want.Those are the basic steps for organizing and writing their proposal. But you're not quite finished. After you have all the information below on pages, focus on ensuring that its proposal is visually appealing. Incorporate your company logo, use the edges of color page, and / or add interesting sources and custom bullets to introduce color and style. A note of caution: be sure to match your business style to make these selections.To finalizing its proposal, which is essential for editing and spell check, all pages. It's always a good idea to get someone other than the writer proposed to make a final test, it is common to overlook errors in your own work.When the proposal is perfect, print it or save as a PDF file, and then deliver the customer. The delivery method you should use depends on your relationship with your potential customer. While it is common to email PDF files to customers, a well-printed, personally signed and hand delivered the proposal may have more of an impression: it shows that you are willing to go the extra mile for the customer. So, in short, a contractor's proposal can vary widely in their content based on the nature of your business and the proposed project to undertake. The contents of each company, the proposal will have to be a little different. However, all these proposals will follow a similar format and similar structure.You can get a jump start with pre-designed templates, simple instructions and lots of suggestions for content, using a kit of the proposal. On a computer that will also find many business proposals shows that the contractor will give you great ideas and help you quickly create your own successful proposal.